http://www.cmivfx.com/m/applead.mov

This will go through the proccess using shake. The concept is failry similar for whatever compositer that you decide to use, i use combustion

Just checked and I guess vegas could handle the job fairly well...

Since it was greenscreen Vegas could get that far in a couple of steps.

But the paint-on effect or whatever to get the white i-pod stuff is the hard part.

most probably with Adobe After Effects. I guess.

im sure the "creative" people at the advertising firm were using an apple workflow. shake and fcp

If you dress/make up the person in black, put him or her in front of (and as far as you can from) a green screen, use a blacklight and a white iPod then key the purple in V5 and desaturate it plus pull down the black level...
Would it work?

Maybe it would work even without black makeup?...

Just a 2 cents suggestion...

I think adjusting the gamma or brightness would be enough.

As for the rest, render as an image sequence and paint the ipod in a paint program.

There aren't that many frames. because it is choppy to begin with.

Only 13 frames for the girl.

I was wondering if anyone was gonna ask about these commecials. I managed to replicate it. But without the IPod. I think the ipod is a "prop" ipod that's painted a different key color than what they use as a background.

Then...

They do the keying of the person against a greenscreen and the prop Ipod (which is painted blue ) is isolated on a separate keying pass. I wouldn't rule out the rotoscoped/painted Ipod either. But my guess is two separate keying passes.

BTW....I loved that quick and dirty video tutorial. Anyone know where there's others like this ?

here is another

http://www.cmivfx.com/m/hp_style_cmivfx.mov

HP commercial

THANKS...

Great website...gonna get back to work on this little iPod - ish effect and maybe post it on Cheinworks.

Stan

hhm......i saw this new one with the band U2 and bono's (how ever u spell his name) i saw like a florecent light reflecting off his glasses...and at a certain point where he steps..he fades to black and another point he fades into the light area and you can see his face but his body is still black...check out that commercial if you can find it..and you'll see what im talking about...maybe that light has something to do with it..iduno..

I would vote for a lot of rotoscoping and painting. Apple and the advertising firms working for them have more time, talent, and cash to throw at a project like this than you can imagine. The thought of trying to produce an effect like that solely in a plain ol' NLE probably never occured to them when they can afford much better tools to do it right.

It's kinda like the "how do i get my DVD to look like the Hollywood stuff?" question. The big film companies can spend hundreds or thousands of man hours having highly trained and experienced encoding artists use very expensive high level encoding algorithms scene by scene, possibly even frame by frame, to get it just right. You're not gonna duplicate that by encoding in MainConcept from Vegas.

Stan

Just watched the ipod Film you put up

http://vegasusers.com/vidshare/textdisp?stonefield-ivegas

I have never seen the ipod Commercial But liked the Use of Colour offset against B/W The low light levels reminded me of The Cinema in the Seventies !

ooOPS jUSt Noticed Nickles Link.. Watched it ... Stan Your Film Is a Good copy !

Couldn’t this be done rather easily with chroma key and the Secondary Color Corrector? I haven’t tried this but the original chroma could be used to create a mask of the people. Remove the people and you have a dancing black matte. If the iPod and wire around their neck was any other color than chroma green, you could pick them out with the Secondary Color Corrector and use show mask only to treat them separately. Any number of colors could be used to treat different areas individually. I would think that Secondary Color Corrector masks would make this job easy. But like I said, I haven’t tried this yet. (just an idea)

~jr

Sigmund Freud would have alot to say about this.

"No matter how hard you tried to make a silhouette you just couldn't hide those breasts."

wat was ur process of making that weird effect?

Just played around with Stans Ivegas .wmv, perty cool Stan-Stone.
noticed if I put it on the vegas timeline, with masking you can make the girls a solid color too...
didnt have any good keyed shots to experiment with and yours was halfway there......thanks......... putting in the bank of "learn something new everyday"
(course I'll forget how I did it two months from now...)
E

Blacksheep

Thanks... hmmm... bit difficult to answer that one.. But anyway im trying to use lighting, sets, smoke, ect... combined with Maxon cinema 4DLE for FX AE for titles deinterlacing MB..... Commotion for Roto and Chroma Key.... PI For certain FX..... And Camera settings for Different looks with Picture and Last but the centre of all Operations VEGAS For Editing Titles FX And everything else !

heres that U2 commercial I was talking about before...watch it...if you look closely frame by frame with the girl with the bolt belt towards the end...notice the ipod how it kinda looks weird...what if they put a CG ipod in there...would that work?

http://www.apple.com/itunes/u2/ad/