OT: Need some critique please

i c e wrote on 7/5/2010, 7:29 PM
Hi guys,
I know that you might get sick of these posts but this is an important one for me. I am aware that there are many editors on this site that have worked with Christian venues before. I am trying to do something quite "out of the box" for the launch of a new site. I made this video.

It is what they want but I need it to be the best it can be. It's going to get a lot of traffic, i mean a lot.

This is the rough draft version.. I made it in about a day and I have a tight deadline. ... but I thought that I would get some feed back before I keep going.

Understand that the video is a preview to a site i.e. the vid plays then it goes to the site.. that's why it's not complete really.



any advice would be wonderful. Thanks a million.

Comments

Former user wrote on 7/5/2010, 7:35 PM
Interesting, but I thought a little long for a preview or tease to a website. I found myself losing interest and wondering what the payoff was. In this case, there is no obvious payoff, but maybe that is what you want.

Otherwise, pretty dynamic.

Dave T2
john_dennis wrote on 7/5/2010, 7:46 PM
No really!

Hot links are easy...

Left Bracket ( [ ) then the word "link=", then insert-your-url, then right bracket ( ] )



It's a little phrenetic for me but I'm over thirty...
richard-courtney wrote on 7/5/2010, 7:50 PM
I found my eyes wondering all over the place when the text appears.
When it did appear was too short. Keep it timed to end with the beat.
0:45 into it a youtube in a youtube. Mask the player slider or better yet
grab it from your computer's cache instead of screen grab. It will keep
the quality up.

Didn't see a tie to the website. Saw your plug at beginning.
Make sure you have written permission for clips and audio tracks.
Exemption for churches does not apply to websites.

farss wrote on 7/5/2010, 8:12 PM
Way TOO long for an intro to a site.

1) The cost of the badnwidth to serve that out is going to be signifcant. Probably better done as Flash which could save a lot of the bandwidth.

2) People will just get bored and/or think you're selling them Coke or tequila.

Bob.
jrazz wrote on 7/5/2010, 8:47 PM
Okay, I'll bite: Thirsty for what? A concert?

In line with the others, it seems really long and repetitive for an intro. You could take out a good minute or more and it still be effective and say the same thing (just say it less). That would be my recommendation. It doesn't seem like it would be that hard to remove some of it as a vast majority of it is just crown shots at various concerts.

Just my two cents.

j razz
ushere wrote on 7/5/2010, 9:01 PM
ditto bob and razz's comments.....
Jay Gladwell wrote on 7/6/2010, 4:54 AM

The vast majority of the time, if I go to a Website and see an intro like this, regardless of the length, I click on "skip."


PeterWright wrote on 7/6/2010, 5:39 AM
Hello ice/Joshua,
The thing is, you've started with a seemingly simple question, "Are you thirsty?", and most viewers would pick up that you're not necessarily talking about physical thirst. Having worked that out after very few seconds, I think you need to deliver something, preferably an answer, but you don't - you keep asking the same question, for seemingly ages!

In my case, I knew immediately that you were referring to an ancient tradition which I have long since moved beyond, so I was obviously not your target audience. You did, however, choose to ask the question to a loose collection of fellow Vegas editors, and therefore you should expect mixed responses.

I think you need to ask the same question that I ask at the beginning of each new job I get - "Who is the audience for this?"
Once you have a clear sense of this, the way to structure your video will become much clearer.

Peter

Earl_J wrote on 7/6/2010, 5:45 AM
Hello i c e,
the text needs to show a bit longer... my wife, from Okinawa, was able to identify the Japanese language characters, but not read them as they flashed by ...
* * *
I agree about the length ... shorten it ... you can retain the impact without repeating it so many times ...
* * *
Otherwise, a very good start ... I agree with the notion of displaying and ending the text on a beat of music ...

Overall, a good message - the tip for me is the Christian purpose you mentioned in the original post - so I understood the thirst metaphor ... I also think it will become obvious once posted on a Christian website.

Until that time ... Earl J.
UlfLaursen wrote on 7/6/2010, 5:49 AM
I liked it too ice, but also too long for a teaser for a website.

/Ulf
TeetimeNC wrote on 7/6/2010, 6:26 AM
I really like the pace of the cuts, the high energy.

I remember somewhere there was a contest to create 10 second commercials. I found it amazing how some of the most successful 10 second commercials have all the elements of the classic 3 act play. Act one creates tension or tells of conflict. Act two tells the story. Act three contains resolution.

Your video seems to be mostly "act one". I suppose "act three" is the transfer to the website.

I think I would decide what the attention span of my target audience is. That will depend to a large degree on the circumstances that brought them to your video. For example, if they are sitting in a room in a discussion group it might be as long as 30 seconds to one minute or more. On the other hand, if they are alone at their home computer and were somehow enticed to click on your video it might be as short as 10 seconds.

Then I would try to structure the video into the classical three components using the fast pace/high energy technique in your posted example.

Just my .02.

/jerry
winrockpost wrote on 7/6/2010, 2:51 PM
anyone say too long ? other than that I like the look but wasn't sure the timing was right , kinda outa synch in places... or could be my connection or you have not tweaked it yet , text could be a little more exciting,,,
fwiw
dibbkd wrote on 7/6/2010, 3:18 PM
The still shots of the people seemed out of place, I'd remove that part completely.

And I agree with others that said it was too long. There was one message (in multiple languages) of "Are you thirsty", and that could have been done easily in 30 seconds.

I liked the flying cam shots of crowd, that was cool, did you do that yourself or is that some kind of stock footage from a concert?

i c e wrote on 7/6/2010, 6:42 PM
Hey guys just logged on and saw all the responses. Thanks everybody for taking the time to watch and help. like I said this is a big one for me.

I couldn't agree more with everyone. tooooooooo (etc) long. I got it. I am going to take every comment and remake the thing. I think it will be much better.

Also, several people mentioned to cut to the beat. I used to always, always do that then eventually thought it looked rather cheesy and predictable.. now I see that's not the case, right?

again, thanks a million. I really appreciate every comment, helps me in not just this vid but learning video entirely.

peace every. best wishes.

Joshua
Rory Cooper wrote on 7/7/2010, 2:20 AM
The style (look & feel) and cuts are more for an entertainment event ie, music concert, motor sport etc, I would change the approach to the clip

Use thirsting as a hyperbole. In the clip I don’t see one person “thirsting” or in real need of refreshment. I can walk out my door with a camera and in a few minutes shoot hundreds of images of people screaming for justice, hunting for answers, begging for relief from suffering

The perception I get from your clip is more about having a good time than fulfilling people’s needs

i c e wrote on 7/7/2010, 9:45 AM
RC I agree. I have/ am thinking long and hard about that. Here's the issue. I want to sneak up on people with the approach. I would prefer that they had no idea what the vid was for. A coke commercial or something else would be great. The idea right now is: asking the redundant question "is anyone thirsty?" when obviously the clips show the mass crowds and thirst for any type of fulfillment or hype.

Target audience is 18-22 year old college kids. I want to confuse them and make them think about some of this.. not just assume they know it already. Different approach, I know, but that's the goal.

any other ideas would be great appreciated and considered.

thanks and take care all.
busterkeaton wrote on 7/7/2010, 3:35 PM
It has a dramatic feel, but the length and repetition start to drain what is good about the clip.
What do you want the audience to do? Click on the website? It feels like it's missing a conclusion and that conclusion is probably, in this case, an instruction.

"If anyone is thirsty" is weaker than "Is anyone thirsty?", so I don't think that should start the clip. When you start with "If," we are waiting for you to finish that sentence. I think the structure should be

A. Is anyone thirsty?
B. If anyone is thirsty....
C. then.....( instruction or conclusion or something)

I think you might want to work in some shots of people alone and isolated. It could have a powerful juxtaposition with the teaming crowds. I think you are going for a global feel, but by using long shots all the crowds look the same

Also I think you mean the rhetoric question, not the redundant question