Vegas!...I Hate That Name!

Ken Kendall wrote on 7/20/2007, 11:24 PM
I have been a Vegas user since Vegas 4(after jumping ship with Premier) and have had many hours of productive use and very much like the program. But...I still feel that the the NLE name "Vegas" was a mistake.
A product name is extremely important. A product name denotes direction, intention, attributes, purpose etc. A name helps to create an image in your mind and you tend to treat/relate to the object based on the name. Think about the NLE name Final...Cut...Pro. Although you may not know what it is, you have the feeling that it is serious/importamt. Look at the name Avid which means "dedicated or enthusiastic" or Premier-enough said! Now say the word Vegas-what comes to mind?? If you could name an NLE would you call it Vegas??. I believe that when Vegas moves to 10 bit color space and improves the titler and a few other things the NLE should be changed to "Vegas Pro!!" -Hmm...I like the sound of that!. I discussed this with another editor who thought I was "off base" about the importance of names and he said " Ahhh... names dont matter-I never look at names -I look at what the programs do". I knew he had a new born baby on the way and I said to him -Well.. if I am so crazy & off base with the importance of names why dont you just name your new born baby SATAN! -Well that subject never came up again!- what do you editors think??

Comments

John_Cline wrote on 7/20/2007, 11:45 PM
Oh, for crying out loud, it's just a name! There were a lot of people that thought "The Beatles" was a strange name. After a while, I just didn't matter anymore.

I'm with your editor buddy, names don't matter much. Are you saying that Sonic Foundry naming it "Vegas" was akin to someone naming their child "Satan"? If that were the case, they should have named it "Pinnacle."

John
farss wrote on 7/21/2007, 12:48 AM
Now here's a funny comment from a tyre kicker at SMPTE:

"Vegas huh? Adobe bought that didn't they?"

Now for anyone who wonders why Avoid still rule the roost.
At SMPTE as you walked in the door you where bang in the middle of their stand. And what content were they using to demo their products. Not some acned kid on a skateboard, instead top shelf content from a BBC program that of course was cut on Avoid and with a MONSTER set of studio monitors.

Didn't have much time to watch their stuff but I did see what looked like how they could link their timeline back to the original script. Neato for serious production.

Bob.
Tim Stannard wrote on 7/21/2007, 1:27 AM
"Vegas Pro!!"
In my experience ANYTHING which has the word "Pro" appended is something aimed at aspiring amateurs with money.
Professional products avoid the word.
Just an observation.
Grazie wrote on 7/21/2007, 2:11 AM
Tim, what, like Premier Pro?

Ah! I understand!!

Grazie

MarkWWW wrote on 7/21/2007, 3:50 AM
Us old-timers who have been with Vegas since the days when it didn't even do video (it was originally a multitrack audio program) will recall that it was initially called Vegas Pro.

The "Pro" bit was dropped for version 2, which introduced video editing for the first time (and was available in a version without video called Vegas Audio and a version with video (and audio) called Vegas Video).

Mark
PeterWright wrote on 7/21/2007, 3:54 AM
Yes, interesting topic. We all agree that substance is what matters, not the label, and, as the Bard said, "A rose by any other name would smell as sweet" (or something like that).

and yet - we all also know that names do make a difference.

Personally - if I was naming this wonderful program for the first time, I would not have called it Vegas, mainly to avoid connotations with gambling, but now that it's been out there for so long, I've grown accustomed to its face, and I think it would undo lots of good by changing it.
vicmilt wrote on 7/21/2007, 5:07 AM
How about "Schmegas"?

v
GenJerDan wrote on 7/21/2007, 5:11 AM
as the Bard said, "A rose by any other name would smell as sweet" (or something like that).

A rose by any other name would confuse most people.

:)
JJKizak wrote on 7/21/2007, 5:26 AM
You could say "V-8" but I imagine there would be a copyright problem.

JJK
DGates wrote on 7/21/2007, 5:46 AM
I always thought Vegas Movie Studio should have been called Reno. That would've been cute. It's not quite as elaborate as Vegas, but can accommodate many of the same needs.

DJPadre wrote on 7/21/2007, 5:50 AM
they ddi the same thing last year with nested timelines creating a composition which vegas could have done WITHOUT the nested timelines.. BUT it was still 3 ppl deep with some very enthusiastic responses.. the material they were using was a CG rendition of an animated coke can... DV50 with custom layers already pre made for the composition.
Fair enough it was impressive, but the footage and the "cleanliness" of it is what made it work.

as for names (ie the topic) i think vegas stands out as a name but the problem is, is that recognition of that name is nto as widespread considering how widespread adobe was when it was at this level of muturity.

people KNEW what Premiere was about, people know what FCP is about... unfortiunately, the marketing behind Vegas isnt to the high end user, its to the Studio user... From magazine ads we see and promos happening with NLE offers, studio is the one being pushed, not Vegas itself

Its a shame because you wouldnt know what Vegas is unless you were lookin for it or it ws throwin in yoru face, hell i found it when it was first launched when Sonic Foundry offered a deal with SOundforge many MANY moons ago... and i didnt know what it was or what it did. I saw it as Acid with video (Three was VEgas and Vegas Video.. Vegas Pro (which i still have.. lol was audio only), and thats how i considered it and thats how i used it.
To be frankly honest, if it wasnt for Vegas I wouldnt be doing what im doing today. Id still be in teh backend writing up dodgy commercial jingles as opposed to making commercials myself..

this is why for me, the NLE is much MUCH more important than the camera in use.. in turn, its one reason why i didnt go HVX and i wait with bated breath for the XDCam EX
I spend ALOT more time in front of the PC.. much moreso than the time i spend actuallyshooting and for me, i honestly dont care what its called... so long as it does the job right, thats all that matters.
Chienworks wrote on 7/21/2007, 6:32 AM
DGates, where do i send you an invoice for my new laptop? I'm afraid you made me laugh so hard that i spewed my mouthful of breakfast all over the keyboard. ;)
farss wrote on 7/21/2007, 6:47 AM
Seeing as how we have Acid which probably has more appeal to my generation than the current one I thought "Integrated Content Editor" (ICE) would be a good name for Vegas. "I edit with ICE" has a good ring to it, actually for some of the editors I've met probably a statement of fact.

Bob.
MH_Stevens wrote on 7/21/2007, 6:58 AM
While the Bard has a point, as he usually does, I have always felt the name "Vegas" sounds sleazy and I feel uncomfortable with it, but it's still better then Premier Pro that sounds like a soccer league.
DJPadre wrote on 7/21/2007, 7:06 AM
I like ICE...
mixed with Acid, and a bit of VST.. its a shame SoundLab has been taken coz then we'd have a nice little racket happening.. lol

actually i REALLY like ICE

I also think DVDA should be changd to BPA (BluPrint architect) or even BDA

something needs to be done to get Vegas out there.. i mean with the XDCam EX coming out, its really one of teh very few GOOD NLE solutions for the format and they SHOULD cash in on it..
FuTz wrote on 7/21/2007, 7:45 AM
lol
Sony could be able to sell their XDCam EX bundled with Premiere... as seen before with some other products.
What a shame. The shop is too big for the intern communication to actually happen.

Oh, and about the topic : a link from five years ago :

http://www.sonycreativesoftware.com/forums/ShowMessage.asp?ForumID=4&MessageID=119616

heehee! ;)
Former user wrote on 7/21/2007, 8:14 AM
If using ICE as a basis for a name for a NLE then it follows that the striped down version (or plain vanilla version) might be called "Vanilla Ice" ;-)
farss wrote on 7/21/2007, 8:21 AM
If you were lucky enough to see the EX at NAB you might have noticed a laptop in very close proximity running Vegas.
If you take the odd squint into the XDCAM fora elsewhere you'll also find Vegas gets a lot of press. Since I started using Vegas back in the V4 days Vegas has gone from "WHAT?" to "Oh yeah, I've heard it's pretty good" or "Yeah we have a copy on hand" or "That's what I use". There's hardly anyone these days who hasn't heard of it.
However I really can't see Vegas seriously challenging the likes of Avid anymore than I can see FCP gaining much on Avid anytime soon, not at the pointy end of the business. Much of what drives that market segment are issues that I can barely understand much less need to factor into my humble business but then I'm not charging $1000s per hour nor do I have $M facilities, heck I can't even afford the coffee they handout to clients in those places. This is where Avid has it all over the rest, it's not one product, it's a whole universe, I gather it can be a real bear at times but there's no denying it does work very well and very quickly. Add Protools into the mix and you can see what an uphill battle Vegas, FCP and PPro have competing.

Also we shouldn't forget VMS, this is the money maker for SCS, not Vegas.

Bob.
kentwolf wrote on 7/21/2007, 11:26 AM
>>...akin to someone naming their child "Satan"?
>>If that were the case, they should have named it "Pinnacle."

That is *really* funny!
baysidebas wrote on 7/21/2007, 11:55 AM
Since you asked, here it goes: I think that you have entirely too much time on your hands. Maybe you should get yourself a hobby to keep busy, possibly making indie films and editing them in a professional quality NLE, such as Sony Vegas...

And say hi to Barbie.
riredale wrote on 7/21/2007, 12:16 PM
Ask most anyone what a "Vegas Pro" is and he'll most likely mention someone in a very short miniskirt with high heels and lots of makeup.

Still, I'm used to the Vegas name by now, though I think it would be fun to think of other city names to call it. I nominate "Sheboygan."
Nat wrote on 7/21/2007, 12:23 PM
Media Forge ! That would be a good name...
alfredsvideo wrote on 7/21/2007, 3:09 PM
Company boardrooms spend many hours, days even, to select a name for their product. Over endless cups of tea or coffee, they toil until a consensus is reached. Methinks someone spiked their drinks at this particular one. Stupid name. Lovely programme.
FrigidNDEditing wrote on 7/21/2007, 6:55 PM
Speed Edit... i think that's probably a great name for it...


....


...

Op, someone's taken it (and they're promoting the crap out of it).

Dave